{"id":973,"date":"2025-04-03T10:37:46","date_gmt":"2025-04-03T08:37:46","guid":{"rendered":"https:\/\/wpml.oxysuisse.ch\/?post_type=activity&#038;p=973"},"modified":"2026-02-12T16:38:52","modified_gmt":"2026-02-12T15:38:52","slug":"transparency-and-truth","status":"publish","type":"activity","link":"https:\/\/oxysuisse.ch\/de\/activities\/transparency-and-truth\/","title":{"rendered":"<a href=\"https:\/\/transparencyandtruth.ch\/de\/\">Transparency and Truth<\/a>"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/transparencyandtruth.ch\/\">Transparency and Truth<\/a> ist ein Mandat des <a href=\"https:\/\/www.tpf.admin.ch\/de\">Tabakpr\u00e4ventionsfonds<\/a> und wird von OxySuisse umgesetzt. Das Projekt setzt dort an, wo die Tabakepidemie entsteht: bei ihren Ursachen und den Strategien, die sie am Leben halten. Ziel ist es, die Praktiken der Tabakindustrie sichtbar zu machen, einzuordnen und kritisch zu dekonstruieren.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Im Fokus stehen dabei zentrale Einfluss- und Ablenkungsmechanismen \u2013 von der Instrumentalisierung der akademischen Welt \u00fcber Greenwashing und jugendorientiertes Marketing bis hin zu Sponsoring, Philanthropie und Imagekampagnen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Transparency and Truth ist ein Mandat des Tabakpr\u00e4ventionsfonds und wird von OxySuisse umgesetzt. Das Projekt setzt dort an, wo die Tabakepidemie entsteht: bei ihren Ursachen und den Strategien, die sie am Leben halten. Ziel ist es, die Praktiken der Tabakindustrie sichtbar zu machen, einzuordnen und kritisch zu dekonstruieren. Im Fokus stehen dabei zentrale Einfluss- und [&hellip;]<\/p>\n","protected":false},"featured_media":975,"template":"","class_list":["post-973","activity","type-activity","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Transparency and Truth - OxySuisse<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oxysuisse.ch\/de\/activities\/transparency-and-truth\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Transparency and Truth - OxySuisse\" \/>\n<meta property=\"og:description\" content=\"Transparency and Truth ist ein Mandat des Tabakpr\u00e4ventionsfonds und wird von OxySuisse umgesetzt. Das Projekt setzt dort an, wo die Tabakepidemie entsteht: bei ihren Ursachen und den Strategien, die sie am Leben halten. Ziel ist es, die Praktiken der Tabakindustrie sichtbar zu machen, einzuordnen und kritisch zu dekonstruieren. Im Fokus stehen dabei zentrale Einfluss- und [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/oxysuisse.ch\/de\/activities\/transparency-and-truth\/\" \/>\n<meta property=\"og:site_name\" content=\"OxySuisse\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-12T15:38:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/oxysuisse.ch\/wp-content\/uploads\/2025\/04\/logo-tnt.png\" \/>\n\t<meta property=\"og:image:width\" content=\"832\" \/>\n\t<meta property=\"og:image:height\" content=\"448\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/activities\\\/transparency-and-truth\\\/\",\"url\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/activities\\\/transparency-and-truth\\\/\",\"name\":\"Transparency and Truth - OxySuisse\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/activities\\\/transparency-and-truth\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/activities\\\/transparency-and-truth\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/oxysuisse.ch\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/logo-tnt.png\",\"datePublished\":\"2025-04-03T08:37:46+00:00\",\"dateModified\":\"2026-02-12T15:38:52+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/activities\\\/transparency-and-truth\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/activities\\\/transparency-and-truth\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/activities\\\/transparency-and-truth\\\/#primaryimage\",\"url\":\"https:\\\/\\\/oxysuisse.ch\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/logo-tnt.png\",\"contentUrl\":\"https:\\\/\\\/oxysuisse.ch\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/logo-tnt.png\",\"width\":832,\"height\":448},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/activities\\\/transparency-and-truth\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Activities\",\"item\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/activities\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Transparency and Truth\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/#website\",\"url\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/\",\"name\":\"OxySuisse\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/oxysuisse.ch\\\/de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Transparency and Truth - OxySuisse","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/oxysuisse.ch\/de\/activities\/transparency-and-truth\/","og_locale":"de_DE","og_type":"article","og_title":"Transparency and Truth - OxySuisse","og_description":"Transparency and Truth ist ein Mandat des Tabakpr\u00e4ventionsfonds und wird von OxySuisse umgesetzt. 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